Quick access
- Personal information and privacy
- What is the scope of this policy?
- What is personal information?
- Why do we collect personal information?
- How do we use cookies?
- How can you manage your cookies preferences?
- With whom do we communicate your personal information?
- Where is your personal information stored?
- How do we protect your personal information?
- How long do we keep your personal information?
- What are your rights regarding your personal information?
- How can you exercise your rights?
- Can this policy be changed?
Personal information and privacy
This Privacy Policy (our “Policy”) describes how we treat your personal information, including the purposes for which we collect it. It also contains important information about your rights regarding your personal information and how you can exercise them.
If you have any questions, comments, or concerns about how we handle your personal information, we invite you to contact us.
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Protection of personal information at Atypic By email: vieprivee@atypic.ca |
What is the scope of this policy?
This policy applies to all personal information collected, used, or disclosed whether as part of our professional services, or while browsing our website.
However, this policy does not apply to services offered by third parties, even if they are accessible through our website, social networks in particular. We suggest that you review the personal information practices of these third parties to determine whether you wish to use them.
This policy does not apply to the processing of personal information of our employees. A separate policy exists in this regard.
We collect personal information through the professional services provided to our clients (for example, direct mail, telemarketing, or other relationship marketing operations), in which case these clients are responsible for the instructions they provide to us. We suggest that you consult the respective privacy policies of our clients to better understand how they treat your personal information.
What is personal information?
Personal information is any information relating directly or indirectly to a specific individual.
This information may include, but is not limited to, your name, mailing address, location data, telephone number, email address, IP address, email identifiers, age, or one or more specific details that are specific to your physical, psychological, economic, cultural, or social identity. You will find more information on the website of the Commission d’accès à l’information du Québec (CAI).
Personal information also includes information collected through cookies and other tracking technologies, such as pixels or mobile device advertising identifiers. Cookies allow our website to collect and remember certain information about you, such as your preferences, but they also allow us to do targeted marketing based on your areas of interest. Click here to learn more about our use of cookies. Click here to understand how to manage your cookie preferences.
Why do we collect personal information?
We collect personal information as part of our professional services, in order to administer our website, to offer a newsletter and to organize certain events, as specified in the table below. Thus, we obtain personal information through our clients or directly from you. When you consent to the processing of your personal information, you can withdraw this consent at any time, by contacting our person in charge of the protection of personal information by email at vieprivee@atypic.ca. For digital communications, you can withdraw this consent by using the unsubscribe function present in the communications.
Also, as part of our digital advertising activities, we use marketing cookies that track your activities to serve you personalized digital advertisements according to your tastes or, in other words, to carry out targeting activities. Click here for more information on cookies and how we use them. Click here to learn how to manage your cookie preferences. We adhere to the principles established by the Digital Advertising Alliance organization with respect to digital advertising.
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COLLECTION PURPOSES |
PERSONAL INFORMATION |
| As part of the activities for Atypic | |
| Allows you to contact us regarding a request or for any comment, through our contact forms, or through social networks. |
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Allows you to receive our newsletter and specialized communications related to our expertise. |
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| Allows you to receive job alerts. |
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| Allows you to apply online from our site. |
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| Allows you to attend an event that we organize, and you have registered for. |
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Offer you targeted advertising according to your areas of interest, including through marketing cookies, insofar as you have consented to the collection of your personal information through the interactivity between you and our website. We do not have access to data that specifically identifies you through targeted advertising. Cookies and advertising services are managed by third-party platforms, such as Facebook. Click here for more information on how we use cookies. |
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| Obtain statistics and performance analysis regarding our website, including through analytical cookies such as Google Analytics, to improve and maintain it. Click here for more information on how we use cookies. |
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| To maintain our website and ensure its security while browsing. Click here for more information on how we use cookies. |
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Obtain statistics and performance analysis regarding our email communications Click here for more information on how we use cookies. |
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| As part of our activities for our clients | |
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Note: Atypic is called upon to host and, occasionally, manage its clients’ websites. Offer you targeted advertising according to your areas of interest, including through marketing cookies, insofar as you have consented to the collection of your personal information through the interactivity between you and our clients’ websites. Obtain statistics and performance analysis regarding our clients’ websites, including through analytical cookies such as Google Analytics, to improve and maintain these sites. See our client privacy policy for more information. |
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Note: Atypic is called upon to manage communications for some of its clients.
Obtain statistics and performance analysis with respect to email communications for our clients. See our client privacy policy for more information. |
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How do we use cookies?
We use cookies for different purposes, as seen in the table below. We use cookies that we instal, but also those of third parties. If you have consented, these third parties collect data on each website that has such a cookie installed to provide us with contextual data for analytics, or to allow us to target you with relevant advertising.
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Categories of cookies |
Use |
| Essentials | Essential cookies are used to provide you with our online services and to ensure their security. They are essential for accessing and using our website, for example. |
| Functional | Functional cookies are used in connection with features or services available through a website. For example, they memorize the display language. |
| Analytical | Analytical cookies are used to better understand the performance of our website, in particular the content that is provided by visitors, or to measure the impact of our advertising campaigns. For example, we use Google Analytics cookies to obtain information such as the number of visitors, the origin of visitors, the pages visited, and the time spent on our website. We only see the data provided by Google Analytics in aggregate form. |
| Marketing | Marketing cookies are installed by third parties to collect information about your browsing preferences and areas of interest as you browse the web. They allow you to be targeted with relevant advertisements. For example, we use third-party tracking technologies like Facebook and YouTube. |
You can manage your cookie preferences by clicking here.
How can you manage your cookies preferences?
You can manage your cookie preferences directly in your browser, including uninstalling or blocking certain cookies. Click on your browser in the list below for instructions. You can withdraw your consent to cookies at any time by managing your preferences. However, certain functionalities could be affected by the impossibility of installing cookies in your browser, in whole or in part.
You can also install an extension for your browser to prevent the use of cookies that share information with Google Analytics.
With whom do we communicate your personal information?
We share your personal information with our service providers, or otherwise, as part of our professional services, as instructed by our clients. Contracts with our service providers indicate how they must treat your personal information. Here are the categories of third parties with whom we share your personal information:
- Information technology service providers. In order to host our website and offer our online services, we use providers like WordPress, Cloudways, Cloudflare, and Webflow;
- Communication service providers. We use service providers to communicate with you, in particular regarding events that we organize, or our newsletter. For example, we use Mailchimp to administer and send our newsletters;
- Marketing partners. We use cookies in the context of digital advertising. These cookies are operated by marketing partners, in particular, Facebook and YouTube;
- Telemarketing partners for our clients;
- Partners for the production of direct mail for our clients.
As part of our professional services, our clients determine how necessary personal information is processed. Thus, we may share your personal information with other third parties in the context of these professional services, according to the instructions of our clients. Please refer to their respective privacy policies for more information.
We may be required to share your personal information with authorities if compelled to do so to comply with applicable laws, or during their administration. This includes a court order compelling us to disclose personal information. Where reasonably possible and legally permitted to do so, we will notify you of such communication.
At Atypic, access to your personal information is only granted to employees who need it in the performance of their duties. Our employees and contractors must sign a confidentiality agreement before having access to personal information.
Where is your personal information stored?
Atypic strives to host the data in Canada and, when possible, in Quebec. However, with the globalization of trade and the increasing use of new technologies, particularly those related to the development of cloud-based solutions, data is likely to be transferred or transmitted to recipients located outside of Canada. For example, we use Mailchimp to administer and send our newsletter. For telemarketing activities, we use Searchbug to validate the nature of certain telephone numbers. These providers are located in the United States.
As part of our website hosting services, your personal information is hosted in either of the jurisdictions listed in the table below, as applicable.
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Services related to website hosting offered by Atypic |
Location |
| Dedicated Web servers for rent | Quebec |
| WP Engine | Quebec |
| Cloudways | United States |
| Cloudflare | United States |
| Webflow | United States |
Although we have contracts with these entities, foreign laws may provide different levels of protection for your personal information when hosted in another jurisdiction.
How do we protect your personal information?
The personal information we collect is stored in secure environments. Atypic strives to adopt reasonable physical, administrative, and organizational measures to protect personal information, including:
- Grant access to personal information as needed;
- Grant a minimum threshold of computer privileges according to the function of our employees;
- Establish a confidentiality agreement with our employees;
- Provide our employees with training in the protection of personal information;
- Ensure the protection of printed personal information by a lock;
- Use technical and operational security measures such as:
- Network monitoring,
- Establishment of a backup protocol,
- Use of firewalls and antivirus,
- A strong password policy and the use of secure software solutions for access management and sharing,
- Multi-factor authentication to connect to cloud platforms,
- Use of the SSL protocol,
- Encryption of several storage spaces,
- Periodic review of privacy safeguards.
How long do we keep your personal information?
We retain your personal information for as long as necessary for the purpose of the collection, or longer if required by law. When personal information is processed on behalf of a client, the client generally determines the retention period.
What are your rights regarding your personal information?
Depending on the circumstances, you may be granted various rights with respect to your personal information, including the right to modify it, to have access to it or to withdraw your consent. Visit the Commission d’accès à l’information du Québec (CAI) website for more information. Different rights may apply if you are located outside of Quebec.
How can you exercise your rights?
You can exercise your rights at any time by contacting our Privacy Officer or by using the technical features made available to you, where applicable.
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Protection of personal information at Atypic By email: vieprivee@atypic.ca By mail: |
We may request additional personal information to validate your identity. If we cannot accept your request, we will inform you of the reason for refusal. If you disagree with our decision, you can contact our Privacy Officer again, and we will consider your request again. Otherwise, you can exercise your rights with the Commission d’accès à l’information du Québec (CAI), or the responsible authority in your jurisdiction if you are outside Quebec.
Can this policy be changed?
Yes, we may update this policy as needed, including to reflect changes in our processing of personal information. In the event of a substantial change, we will try to notify you whenever possible, through our newsletter. You can view the last policy update date at the bottom of this page.
Personal Information Privacy Policy
In effect as of: June 12, 2023